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Home The Friday Club

The Friday Club: Stephen Bilboe, WCBS

Sophie Clark chats to Stephen Bilboe, CEO of WCBS

Hannah Ball by Hannah Ball
April 11, 2022
in The Friday Club
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Sophie Clark meets Stephen Bilboe, CEO of WCBS to discuss data driven insights for marketing and admissions teams, and the importance of personalisation.

Stephen shares how Admissions teams can use automated follow ups to build a rapport with prospective parents.

Tags: school marketingvideo marketing
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Hannah Ball

Hannah Ball

Educated at Cardiff University and with a CIM Diploma in Professional Marketing, Hannah has extensive experience in the International Education sector having worked at Oxford University Press. Hannah has more recently developed hands-on experience in the Schools Marketing sector and understands the challenges modern school marketers face to drive student recruitment in an increasingly digital world and competitive market. Hannah is passionate about helping education professionals to differentiate their brand and showcase their school through personalised digital experiences.

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