Sophie is joined by Alexandra Pudge, Head of Admissions for the school group, Alpha Schools.
Alexandra talks about the small things every school admissions team can do to make the prospective family’s experience better and how important it is for everyone at the school to take a customer-centric approach.
Educated at Cardiff University and with a CIM Diploma in Professional Marketing, Hannah has extensive experience in the International Education sector having worked at Oxford University Press.
Hannah has more recently developed hands-on experience in the Schools Marketing sector and understands the challenges modern school marketers face to drive student recruitment in an increasingly digital world and competitive market.
Hannah is passionate about helping education professionals to differentiate their brand and showcase their school through personalised digital experiences.